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Compass Instore secures a new multi-million pound partnership with Homebase

Compass Group UK & Ireland’s Instore business has secured a new five-year partnership with one of the UK’s leading home enhancement retailers and garden centre experts, Homebase.

News
Compass Group news team
Wednesday 21 May 2014

Homebase

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In a multi-million pound deal, Compass’ Instore team will introduce coffee shops in up to 30 Homebase stores around the country, starting in Worcester from May 2014.

Instore specialises in delivering restaurant and café food services for many of the UK’s most well known and loved retail brands. The new coffee shops it will introduce in Homebase are part of a plan to provide customers with a family friendly, inspiring home-from-home environment where they can relax and mull over their home improvement plans.

The coffee shop will be open all day serving hot breakfast sandwiches, tempting cakes and pastries, fresh bloomer sandwiches and paninis as well as snacks to keep everyone going, whatever the time of day. For children, picnic bags will be on offer while adults can take a break to enjoy freshly brewed Twinings tea and Costa coffee with a cake or snack on the side. Instore is investing in developing modern, colourful spaces with paint-dipped furniture and oversized soft chairs, located beside a consultation area offering customers expert home decoration advice. In stores that are tight for space, the team are also developing smaller pod café formats.

 Andy Rees, Business Director for Instore commented: “We’re delighted to have won this new contract and we are immensely excited about building on our relationship with Homebase to inspire the nation’s homemakers everywhere.

“With our experience in delivering great food for retail partners, there’s a lot we can bring to create a great customer experience for Homebase customers, working together to satisfy appetites for home improvements and tasty eats at the same time.”

Graham Heald, Retail & Distribution Director at Homebase said: “We are extremely pleased to announce that we have partnered with Compass Instore. At the heart of our decision was their understanding of our future plans, design ideas that will help build upon these, operational expertise and specialist knowledge of consumers’ favourite food and drink.”

-Ends-

For more information contact:
Tara Carroll, Compass Group UK & Ireland
Tel: 01895 554210 / Mob:  07798 566405
Email: tara.carroll@compass-group.co.uk

Homebase Press Office:
Tel: 0845 120 4365
Email: media.relations@homebase.co.uk
Follow us @Homebase_PR